Look Good in Calvin Klein Underwear

The brand that first established that inner wear Wholesale Bikini  can be fashionable as well is still hot and Calvin Klein Underwear is still the brand to wear.

Calvin Klein is the single brand that can be credited with popularising the entire idea that underwear can also be fashion statement and it single handedly kick started the trend towards all major fashion labels and every major fashion designer worth his salt having his or her own signature line of under wear for both sexes. It is one of the greatest marketing and advertising coups in the fashion industry and one that has kept the Calvin Klein Underwear brand ahead of all its competitors, some of which are brands every bit as vaunted and premium as itself. Yet today it is still the underwear brand to be seen in.

The Calvin Klein Underwear brand is much older than most people think it is. Even though most people including a lot of fashion critics and industry insiders believe that it was in the nineteen hundred and nineties that first made underwear a designer product, it was actually a decade earlier in nineteen hundred and eighty two that it launched his first line of designer underwear. This line was just for men but demand was so strong from women as well that just a year later in nineteen hundred and eighty three launched a separate line of underwear targeted at women as well.

Today almost three decades later, the Calvin Klein line of Underwear is now a separate and distinct entity from the main Calvin Klein range and it is the world’s largest designer underwear company. One aspect that has probably kept the brand foremost in the minds of almost every consumer that has ever thought about buying designer underwear for themselves is some of the most iconic and at times daring advertising that the world has ever seen. It brand was responsible for some of the most daring and iconic advertising in the eighties that featured some of the top models of the decade and discovered a lot of fresh talent that shot to fame simply on the basis of their faces being featured in the ads and promotions for this brand.